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Samsung India Electronics Pvt. Ltd., a leading mobile phone provider today announced the extension of the GALAXY family with the launch of Samsung GALAXY Ace, Samsung GALAXY Fit and Samsung GALAXY POP Smartphones. Announcing the launch, Ranjit Yadav, Country Head, Samsung Mobiles and IT, stated, "Following the phenomenal success of Samsung GALAXY S, we wanted to expand our Android based Smartphone offerings in the Indian market in keeping with our philosophy of Smartphone for everyone. Our new Galaxy series will enable our consumers to be more effective, productive, better connected, and in tune with their smart life – both personal and professional – all in a very easy and simple way." The new Samsung GALAXY models offer a premium design, enhanced multimedia features and the superior Android experience with Android 2.2.

With over 100,000 applications from the Android market and Samsung Apps, the new GALAXY series are designed for optimum performance, with the new handsets offering characteristic features of the GALAXY series including Quicktype by SWYPE, Social Hub, TouchWiz 3.0 and Active Sync.

With its elegant and sophisticated design, the Samsung GALAXY Ace (S5830) based on the Android 2.2 platform, provides users with a premium experience with its 3.5"HVGA TFT display and its optimum 800 Mhz processor that enables consumers to experience smooth web browsing, hi-quality 3D graphic performance and faster data processing. Even as consumers can access and download over 100,000 applications available on the Android market, the Social Hub feature in the Galaxy series serves as a one stop point for consumers social life while the ThinkFree office allows users to create, view and edit Microsoft Word, Excel and Powerpoint documents. The handset has a 5MP camera with flash, upto seven multiple homescreens and provides easy connectivity with HSDPA 7.2 and WI-fi. The phone has 1350mAH battery, comes with a Free 2GB card (further expandable upto 32GB) and changeable colour back panels. The Samsung GALAXY S is priced at Rs. 18,290/-.

The second Smartphone in the Galaxy series that has just been launched -the Samsung GALAXY Fit (S5670) comes with a 3.31"QVGA TFT display , Android 2.2 ; optimized user interface with Touchwiz 3.0, hybrid widgets and a 5MP camera.

Equipped with a 600 Mhz processor with 3D accelerator, the phone delivers high performance, comes with a 5MP Camera, a 1350 mAh battery and an expandable memory upto 32GB. Users can access a range of Android and Samsung apps, enjoy uninterrupted connectivity with HSDPA 7.2, Wi-fi and enjoy features such as the Social Hub, Think Free Office, SWYPE text input. Galaxy Fits Integrated email system allows users to view all the emails, calendars at once without having to log into each account separately. Samsung Galaxy Fit allows you to live a highly connected digital smart life, with an Android experience like never before. The Samsung GALAXY Fit is priced at Rs. 12,860/-

With the Samsung GALAXY POP users can unleash the true potential of the Android platform with the speed of 3G. With its typical Smartphone features like Social Hub, Touchwiz 3.0, SWYPE , Active Sync and its compact youthful design, the Samsung GALAXY POP ( S5570) is targeted for young professionals who can enjoy enhanced 3G connectivity and experience super fast downloads, content streaming an access to Android market and Samsung apps. Further the 600 MHz processor can handle multitasking of various applications while the 1200 mAH battery allows users to talk, surf, and play with ease. The phone has 3MP camera, Touchwiz 3.0 and 3.14" QVGA 16M TFT screen. This Smartphone offers great multimedia features for the user –from access to music, camera and more .The 3.5 mm ear jack enhances sound quality while listening to the users music library or built in FM radio. Positioned as the affordable 3G smartphone, the Samsung GALAXY POP is priced at Rs. 11,198/- .

With the launch of these three new phones, Samsungs Android platform now consists of 7 GALAXY smartphones in the range of Rs. 9,900/- – Rs. 31,500/-